BeautySoutheast AsiaPro Bundle
Radiant Cosmetics
Peak traffic overwhelming support
10xPeak traffic handled
0Missed messages
3sAvg response time
100%Uptime during campaigns
Overview
Radiant Cosmetics runs aggressive influencer campaigns that spike message volume 10x overnight. Their 5-person support team was missing messages, losing sales, and burning out.
The Challenges
- Message volume spikes 10x during campaigns
- Average response time during peaks: 4+ hours
- Support team working overtime, high burnout
- Lost sales from unanswered pre-purchase questions
- No visibility into which campaigns drove the most inquiries
Our Approach
- 1Implemented Pro Bundle with AI-powered responses
- 2Trained AI on product catalog, ingredients, and routines
- 3Set up intelligent handoff for complex queries
- 4Built campaign-specific response templates
- 5Deployed analytics dashboard for real-time monitoring
The Results
- Handled 10x traffic spike with zero missed messages
- Response time during peaks: under 3 seconds
- Support team reduced from 5 to 2 (reassigned, not let go)
- Captured 23% more sales during Ramadan campaign
- Full visibility into campaign performance by channel
During our Eid campaign, we had 10x the usual message volume. The AI handled everything without breaking a sweat. We didn't miss a single order or customer query.
Mohammed Hassan
Operations Director, Radiant Cosmetics